Hyderabad, September 18, 2025: Heritage Foods, one of India’s leading dairy brands, has announced substantial price cuts across its product portfolio, passing on the full benefits of the Government of India’s recent GST rationalisation to consumers. The move comes just ahead of the festive season, ensuring Indian households can enjoy high-quality dairy at more affordable prices.
The new rates, effective September 22, 2025, cover key dairy staples like ghee, paneer, butter, cheese, UHT milk, and ice cream. Fresh milk remains unchanged as it is exempt from GST.
📉 Revised Pricing Highlights
| Product | Reduction |
| UHT Milk | ₹3 / litre less |
| Ghee | ₹50 / litre less |
| Butter | ₹50 / kg less |
| Cheese | ₹50 / kg less |
| Paneer | ₹25 / kg less |
| Ice Cream (950ml) | ₹35 / pack less |
| Ice Cream (700ml) | ₹20 / pack less |
🗣️ Heritage Foods’ Statement
Brahmani Nara, Executive Director, Heritage Foods, said:
“The GST rate rationalisation for India’s dairy industry is both timely and welcome. By easing the tax burden on staples like paneer, ghee, butter, and cheese, the Government has made it possible for us to pass on the full benefit to our consumers. For us at Heritage, this isn’t just about lower prices—it’s about ensuring that the purity our products are known for becomes even more accessible to families across India. Dairy is central to every celebration, from festive sweets to daily meals, and with these reductions, the authentic taste and purity of dairy will bring added cheer to homes this season.”
🎉 Festive Season Boost
With dairy at the heart of India’s festive traditions—whether in sweets, savoury dishes, or daily meals—these reductions are expected to bring both economic relief and emotional resonance for households nationwide. Heritage Foods, by aligning with the GST Council’s decision, not only strengthens consumer trust but also reaffirms its role as a value-driven dairy brand.
✅ Key Takeaways
- Heritage Foods announces nationwide price reductions effective Sept 22, 2025.
- Cuts include ₹50 off per kg on ghee, butter, cheese, and ₹25 off on paneer.
- Ice cream packs now cheaper by up to ₹35.
- Move directly passes on GST rationalisation benefits to consumers.
- Aims to make high-quality dairy more affordable during festive season.
